Google Analytics and Meta Pixel

About Google Analytics and Meta Pixel

Google Analytics shows how people find and use your website. Meta Pixel measures visits and sign-ups that come from Facebook and Instagram ads. Both accounts are yours.

How it works with Sonely

• When someone finishes a form in one of your widgets, Sonely reports an event named signup.
• Google Analytics gets the form's type and title (form_type, form_title). Meta Pixel gets a custom event with form_type and widget_title.
• The event fires only when a form is sent, never for one that's half filled or fails.
• Widgets on your own website run in a frame. A short snippet in your site's header passes the event to the Analytics and Pixel already there.
• A website Sonely hosts for you runs no code but Sonely's, so it can't carry analytics tags.

Set it up

1. Add Google Analytics or your Meta Pixel to your own website, as Google or Meta explain.
2. In Sonely, open Website, then Widgets, and open a widget's embed code. Copy the snippet under Track sign-ups in your analytics and paste it once in your site's header.
3. Send a test form and look for the signup event. Reports can take up to a day to show it.

What it doesn't do

• Sonely doesn't create your Google or Meta accounts, and doesn't read your reports.
• Only finished forms are reported as events. Page views come from your own tag.
• The marketing site you're reading runs no analytics of its own.